Gallagher Global Practices tasked my team with putting together a digital campaign to connect with clients and leads in the energy industry. Utilizing imagery from various sectors, our team pushed the Gallagher brand by bringing in shapes that reflect the shapes in the photos and coordinate with each sector. Below are examples of digital ads, social media images, pages from a report, and a video storyboard. The final video executed by our multimedia lead is also featured.
Below are the three messaging and visual concepts we explored and presented to clients and stakeholders, who decided upon the first concept, The Gallagher Way.
1. The Gallagher Way
2. The Power of Confidence
3. Powered by Partnership